Technical aspects to consider when designing pocket calendars
The small size of the pocket calendar determines its layout.
On the front you can layout either a photo covering the entire calendar area or your logo and address (business card style). On the back, the 12 months of the year are usually laid out. Font size will have to be small, due to the lack of available space, but you must make sure that it can be read well without having to use a magnifying glass...
Usually, working days are coloured black, and bank holidays red. Although this is not a fixed rule, and some designers colour bank holidays in a colour other than red.
Pay special attention not to place useful information too close to the edges of the pocket calendar. It is advisable to keep blank an area of between 3 and 5 mm around the calendar, especially on the back (where the months are). If this aspect is not observed, important elements may be lost when trimming.
The bleeding area should be 3 mm, and those elements that need to bleed off (imagine you place a full-size image on the pocket calendar's front) should stick out 3 mm from the page boundaries.